СТОЈКОВИЋ ДР ДРАГАН

Одабране референце

BOGETIĆ, Zoran, VELJKOVIĆ, Saša, STOJKOVIĆ, Dragan, Do Partner Relations in Marketing Channels Make a Difference in Brand Management Implementation? Evidence from Serbia and Montenegro, U: Ekonomika preduzeća, ISSN 0353-443X, 2015, God. 63, br. 5-6, str. 306 – 322, DOI 10.5937/ekopre1506306B

LOVRETA, Stipe, STOJKOVIĆ, Dragan, Key Areas of Retail Development Strategy of Serbia in EU Accession Process, U: Contemporary Management and Marketing Methods in Improving Competitiveness of Companies in Serbia in the Process of its Integration in European Union, vol. 3, ISBN 978-86-403-1452-7, Beograd: Ekonomski fakultet, 2015, str. 167-182

STOJKOVIĆ, Dragan,LOVRETA, Stipe,  BOGETIĆ, Zoran, Multichannel Strategy: Dominant Approach in Modern Retailing, U: Economic Annals, ISSN 0013-3264, 2016, vol. 61, no. 209, str. 105-128

BOGETIĆ, Zoran, STOJKOVIĆ, Dragan, MILOŠEVIĆ, S., Shopper marketing strategy in food retailing, U: Ekonomika poljoprivrede = Economics of Agriculture, ISSN 0352-3462, 2016, God. 63, br. 1, str. 189-204

KNEŽEVIĆ, Blaženka, STEFÁNSKA, M., STOJKOVIĆ, Dragan, A general overview of usage of smartphones and mobile applications by young consumers in Poland, Croatia and Serbia, U: Challenges for international business in Central and Eastern Europe, ISBN 978-83-65262-12-7, Krakov: Ekonomski fakultet, 2017, str. 211-227

PETKOVIĆ, Goran, KNEŽEVIĆ, Blaženka, STOJKOVIĆ, Dragan, Mobile Commerce in Croatia and Serbia: A Security and Privacy Perspective, U: Trade Perspectives in the Context of Safety, Security, Privacy and Loyalty, ISBN 978-1-5275-0841-5, Cambridge Scholars Publishing, 2018, str. 222-250

STOJANOVIĆ, Žaklina, FILIPOVIĆ, Jelena, STOJKOVIĆ, Dragan, Tržište hrane sa nutritivnom i zdravstvenom izjavom: perspektive proizvođača i maloprodavaca, U: Ekonomski horizonti, ISSN 1450-863X, 2014, str. 63-75, DOI 10.5937/ekonhor1401063S

LOVRETA, Stipe, STOJKOVIĆ, Dragan, Comparative Analysis of Marketing Channels of Pharmaceutical Products, U: Contemporary Management and Marketing Methods in Improving Competitiveness of Companies in Serbia in the Process of its Integration in European Union, ISBN 978-86-403-1394-0, VBeograd: Ekonomski fakultet, 2014, str. 87-104

STOJKOVIĆ, Dragan, MANIĆ, Manić, DOKIĆ, Aleksa, BOGETIĆ, Zoran, Regional retail sector development in Serbia – key performance and development indicators’ GAP. U: Ekonomske teme, ISSN 0353-8648, 2018, vol. 56, br. 3, str. 335 – 356

PETKOVIĆ, Goran, BOGETIĆ, Zoran, STOJKOVIĆ, Dragan, Cooperation criteria: how retail managers evaluate relationships in marketing channel, U: Trade perspectives 2018: Innovations in Food Retailing, Zagreb,  18-19. novembar 2018., ISBN 78-953-346-070-3, Zagreb : Ekonomski fakultet, 2018, 3-20.